Goran Vlašić, PhD

Goran Vlašić is a professor and department head of Marketing department at the University of Zagreb Faculty of Economics and Business. At FEB he also serves as strategic director for strategy and development. In addition, prof. Vlašić is the president of national Scientific Committee for Economics. His research interests are in the field of innovation and market strategies. Apart from Zagreb, he has been a lecturer and guest scholar at Alpen Adria University Klagenfurt (Austria), University of Sarajevo (B&H), University of Ljubljana (SI) and the University of Sussex (UK), Bocconi University (IT) and Georgia Institute of Technology (USA). He obtained his first PhD at the Bocconi University (IT) in the field of innovation and market strategies and the second doctorate degree at the University of Klagenfurt (AT) in the field of sociology and economics. During his professional career Professor Vlašić has won numerous awards where some of the most prominent are the European Marketing Academy & McKinsey award for the second-best doctorate in the world, and the National Science Award presented by the Croatian Parliament.