Marketing Department

Croatian Marketing Association

Editor in Chief:
Đurđana Ozretić Došen, Faculty of Economics & Business, University of Zagreb

Editorial board:

Technical editors:

Zoran Krupka, Faculty of Economics and Business-Zagreb, University of Zagreb
Vatroslav Škare, Faculty of Economics and Business-Zagreb, University of Zagreb

Editorial office:
Faculty of Economics & Business, Univesrity of Zagreb
Marketing Department
Trg. J. F. Kennedyja 6
10000 Zagreb
Phone: ++ 385 1 238 3305
Fax: ++ 385 1 233 5633


Web site:  

Crossref logo

Kolumbina Benčević Tomljanović, prof.
Jasmina Pažanin, prof.

UDK classification:
Zrinka Udiljak Bugarinovski

Graphic design:
Adverta d.o.o.

Sveučilišna tiskara d.o.o., Zagreb


ISSN 0353-4790 (Print)
ISSN 1849-1383 (Online)

General information on the Market-Tržište can be found in the journal presentation. Tržište/Market Journal presentation

Market-Tržište is indexed in following international secondary publications and information databases:
Information about Market-Tržište is included in several catalogues:
  • The table of contents of Market-Tržište journal is published on the ELMAR (American Marketing Association) academic resource portal.
  • The table of contents and abstracts from Market-Tržište journal are published on the Academic Journals Database, a universal index of periodical literature covering basic research from all fields of knowledge.
  • Market-Tržište journal has been included in Ulrichsweb (a web version of the Ulrich's InternationalPeriodicals Directory), making it available for search online via regional academic libraries.
  • Market-Tržište journal has been included in Elektronische Zeitschriftenbibliothek - EZB (Electronic Journals Library), which offers fast, structured and standardized access to scientific and academic full text journals.
  • Market-Tržište journal information is now also available in the JournalSeek database, the largest completely categorized database of journal information accessible via the Internet.
  • Articles published in Market-Tržište journal may be accessed via the Google Scholar search engine.
  • MIAR
All content is published in open access for non-commercial purposes, users are allowed to copy and redistribute the material, transform, and build upon the material as long as they cite the source.

Market-Tržište is partially financed by Ministry of science, education and sport, Republic of Croatia.

U skladu sa čl. 58. st. 3. Zakona o javnom informiranju časopis je ubilježen pod red. br. 362 u Ministarstvu znanosti, obrazovanja i športa.

Market-Tržište je sufinancirano sredstvima Ministarstva znanosti, obrazovanja i športa Republike Hrvatske.