Tanja Komarac, PhD

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Tanja Komarac, PhD
Name and surname
Tanja Komarac
Room
B 303
Office Hours
  • Online via Google Meets (on appointment).
Biography


CV in Europass (PDF)

Contact information:

Name and surname: Tanja Komarac
Position: Postdoctoral Researcher
Department: Marketing department
Faculty: Faculty of Economics & Business, University of Zagreb
Address: Faculty of Economics & Business Zagreb, Trg J. F. Kenndyja 6, 10000 Zagreb, CROATIA
Phone: +385 1 238 3302
E-mail: tkomarac@efzg.hr

Education:

2012 - 2018              Faculty of Economics & Business Zagreb - Postgraduate doctoral study - Business Economics - Marketing
2011 - 2014              Faculty of Economics & Business Zagreb - Postgraduate study - Marketing Management
2009 - 2010              Faculty of Economics & Business Zagreb - Graduate study  - Marketing
2005 - 2009              Faculty of Economics & Business Zagreb - Undergraduate study - Business Economics, Marketing
2001 - 2005              Secondary School of Economics Sisak

Awards:

2019 "Best Doctoral Dissertation Award" awarded by Croatian Marketing Association (supervisor: Đurđana Ozretić Došen, Ph.D.)
2017 "Mijo Mirković" award for the scientific article "Understanding competition and service offer in museum marketing" coauthored by Komarac, T., Ozretić Došen, Đ., Škare, V. awarded by Faculty of Economics & Business, University of Zagreb 
2016 Award for Teaching Excellence awarded by Faculty of Economics & Business, University of Zagreb

Courses:

Principles of marketing (in Croatian) - undergraduate study - 2nd year (Summer semester)
Marketing management (in Croatian - Upravljanje marketingom) - undergraduate study - 4th year (Winter semester)
Digital marketing (in Croatian) - undergraduate study (Summer semester) - invited lecturer

Invited lectures:

2019 International Summer School of Cultural Tourism organized by the University of Zadar, Department of Tourism and Communication Studies from 15th to the 20th July 2019.

Erasmus+
2019 University of Klagenfurt (AAU) (courses International Marketing, Research Seminar in Marketing and Global Business Communication).

Additional education (workshops, summer schools):
2020 PLS-SEM Academy, online education
2017 University of Vienna, "2nd EMAC Junior Faculty & Doctoral Student Research Camp"
2015 University of Bologna "5th Workshop on Managing Cultural Organisations"
2015 University of Zadar "International Summer School of Cultural Tourism"
2013 University of Rijeka,  "Workshop on Scientific Research in Marketing"

Membership in professional associations

EMAC 
European Marketing Academy
CROMAR Croatian Union of Marketing